Tuesday, June 30, 2009

Melrose Jewelers: Cecilia Bartoli- A Sense of the Infinite

When a person has the ability to sing in ways that have never been thought of as possible and still retain an exquisite command over them in such a manner that it seems like this was the language of the gods that mere men like us would never understand. Rolex has the honor of supporting Cecilia Bartoli, also referred to as the queen of agility who has the incredible ability of performing both soprano and mezzo roles with absolute perfection and ease. This Italian soprano-mezzo opera singer and recitalist is renowned the world over for her incredible versatility and [...] Read More at Melrose Jewelers


- Written by John Lavitt

Monday, June 29, 2009

Melrose Jewelers: Stroke of Inspiration- Adam Scott

Partnering exceptionally skilled individuals in their endeavor to attain perfection has been a part of Rolex’s principal as well as its long standing tradition. Rolex has always endorsed outstanding players that transform long held perceptions and usher in a whole new level of gameplay. The Australian born golfer Adam Scott is among the list of players Rolex supports and promotes. Adam Scoot is one of those rare finds who is able to transcend the barriers of long-held perceptions and through his magnificent play, inspire and overwhelm. The endorsement policy of Rolex is in tune with its own core spirit [...] Read More at Melrose Jewelers


- Written by John Lavitt

Friday, June 26, 2009

Melrose Jewelers: Clearing the Mist, Tim Bauer and the ‘Retrofit’

Whenever an individual endeavors to transform the world thorough remarkable inventiveness, Rolex the world renowned watch manufacturing company is there to foster a partnership and promote their boundless enthusiasm. The Rolex Awards for Enterprise is an endeavor by Rolex to recognize and endorse exceptionally brilliant individuals that seek to revolutionize the world we live through the pioneering programs and implements. Tim Bauer the co-founder of Envirofit from United States was chosen as the 2008 laureate and awarded the Rolex Award for Enterprise for his ground breaking invention, the direct-fuel injection kit. This pioneering engineer aims to reduce the pollution [...] Read More at Melrose Jewelers


- Written by John Lavitt

Thursday, June 25, 2009

Melrose Jewelers: Hermann Maier, The Flight of Invincibility

Sometimes all it takes for greatness to emerge is the disbelief on the part of others to accept it. Rolex has a history of revolutionary innovations to its credit but all these astounding features were still considered to be impossible by many critics. Austrian born Hermann Maier is now considered to be amongst the greatest alpine ski racers of all time. However his path to glory was marked with criticism and skepticism. The determination to rise above all odds and the courage to conquer is all that is required to face the most overpowering of challenges. Rolex as a [...] Read More at Melrose Jewelers


- Written by John Lavitt

Wednesday, June 24, 2009

Melrose Jewelers: Rolex in the Centre Court: The Only Digital Watch

Known thorough out the world for its extremely high standards and continual pursuit of perfection and ingenuity Rolex is an exclusive brand that people around the world associate with flawless craftsmanship. Even though Rolex is constantly innovating to manufacture pioneering works of art it still follows certain principals in its design that gives it a very distinct and trademark Rolex look. The fact that Rolex has never ventured into manufacturing digital watches and has always crafted the finest analog watches is quite unbelievable. The only reason for this is the time-honored tradition of Rolex to enhance the performance, functionality, [...] Read More at Melrose Jewelers


- Written by John Lavitt

Tuesday, June 23, 2009

Melrose Jewelers: Rolex GMT Master II Anniversary Edition Launch And Armstrong’s Endurance

If one sets out to find an athlete whose strength of character and endurance can be matched with the pristine quality of a Rolex watch, there would only be handful of such athletes all over the world. However, one of such undisputed leader and respected athlete is Lance Armstrong. better known as the seven-time Tour de France champion. He is also famous as a Rolex connoisseur.

Lance Armstrong is one of the most successful athletes in the world. He has refined and expensive tastes for everything luxurious and classy. Therefore it comes as no surprise that Lance’s preferred watch is [...] Read More at Melrose Jewelers


- Written by John Lavitt

Monday, June 22, 2009

Melrose Jewelers: Rolex in the Heart of a Voyager

Rolex-A name that evokes feelings of patience, virtuosity, honesty and passion, one of the most premium watch manufacturers in the world has been able to set its own standard. Rolex, like Alain Hubert, the renowned Belgian explorer can multitask efficiently. Rolex has always supported exceptionally talented individuals who dare to dream beyond the ordinary and have the determination to achieve it. Alain Hubert is a man of tremendous talent who performs a number of functions capably. This multi-faceted personality is known the world over for his incredible expeditions to the far corners of this planet.

Born in [...] Read More at Melrose Jewelers

- Written by John Lavitt